City cracks down on opaque shopfront stickers under new visibility rules
City authorities have begun removing window stickers that fully block visibility from shopfronts. The move follows updated urban improvement rules that ban opaque coverings on glass surfaces. Officials confirmed the action targets businesses violating placement regulations.
The crackdown comes after recent changes to local urban design codes. These rules now state that windows must remain partially transparent and cannot be entirely covered. Authorities have not yet explained how the new measures will interact with other advertising laws.
A separate federal law, introduced on 24 June 2025, requires businesses to translate foreign words in public materials or prove they are registered trademarks. The mayor's office has since promised to check whether inscriptions in Belarusian must comply with this regulation. However, no details have been released on how the law affects local shops or their signage.
The city's enforcement focuses on stickers that violate visibility rules. Meanwhile, questions remain about the broader impact of federal advertising laws on regional businesses. Officials have yet to provide specific guidance on compliance for non-Russian languages.
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