eBay Live launches in Germany with real-time shopping at Comic Con Stuttgart
eBay is bringing live shopping to Germany with the launch of eBay Live. The new platform lets buyers join real-time auctions, buy instantly, and chat directly with sellers. It will go live at Comic Con Stuttgart on November 29, 2025.
eBay Live has already proven popular in the U.S. and the U.K. Now, it becomes the first platform to introduce live shopping in Germany. Buyers can follow curated events hosted by sellers, brands, and influencers while browsing and purchasing products in real time.
eBay Live will change how Germans shop online by adding real-time interaction. The platform’s debut at Comic Con Stuttgart marks its entry into the German market. Buyers and sellers can expect a mix of live auctions, instant purchases, and direct communication.
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