Fabletics Expands in Europe with New Irish Partnership and Store Plans
Fabletics, the popular activewear brand, is expanding its European presence with a new partnership in Ireland and plans for new store locations. The company has teamed up with Holmes Place to introduce a target sportswear concept in Ireland.
Fabletics, which currently operates 120 stores in its domestic market, is focusing on partnerships with fashion and sportswear retailers. The brand will open news spaces in 115 stores across Germany, Austria, and Eastern Europe with Peek & Cloppenburg Düsseldorf. Additionally, nine shop-in-shop and soft-shop spaces will open in Galeria stores across Germany this year.
The first flagship store will be in Berlin, with plans to expand to Eastern Europe and Italy via distribution partners. Fabletics is also considering further store locations, including London. Over the next two to three years, the brand plans to open 15 to 20 stores in Europe.
Fabletics' expansion in Europe includes a new partnership with Holmes Place in Ireland and plans for new store locations. The brand will continue focusing on partnerships and is expected to open 15 to 20 stores in Europe over the next two to three years.
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