German Car Dealers Strengthen Ties with Creditplus Bank for Industry Transition
The German Association of Automobile Dealers (VAD) has strengthened its ties with Creditplus Bank, a key financial supporter. Founded in 1904, VAD now represents over 6,000 independent car dealers across Germany. The partnership aims to address industry challenges as mobility shifts towards new technologies.
VAD’s core goals include improving relations between manufacturers and dealers, cutting unnecessary bureaucracy, and boosting economic conditions for the sector. The association also pushes for dealers to play a bigger role as mobility service providers. At the same time, it advocates for technological neutrality, faster expansion of charging networks, and clearer electricity pricing.
Creditplus, a long-standing VAD member, provides both funding and practical support. Roman Heinrich, Head of Automotive at Creditplus, stressed the need for strong industry associations during periods of change. The bank wants to highlight the everyday struggles of dealerships and customers within VAD’s work. Christian Frey, Chief Commercial Officer of Creditplus, described the bank as a reliable partner for the automotive trade. The company aligns with VAD’s priorities, particularly in creating realistic conditions for the transition to new mobility solutions. Both organisations also push for market-based regulations in Berlin and Brussels.
The collaboration between VAD and Creditplus comes at a critical time for the automotive industry. Dealers will gain stronger financial backing and a louder voice in policy discussions. The focus remains on fairer business conditions and a smoother shift towards future mobility.
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