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Primorye’s 2026 Election Strategy Blends Digital Push and Military Loyalty

A bold mix of tech-driven politics and wartime loyalty defines Primorye’s election playbook. Can transparency and patriotism secure another United Russia landslide?

in this image i can see a person speaking, holding a microphone in his hand. behind him there is a...
in this image i can see a person speaking, holding a microphone in his hand. behind him there is a banner on which federal is written

Primorye’s 2026 Election Strategy Blends Digital Push and Military Loyalty

Oleg Kozhemyako, Governor of Primorye and leader of the United Russia party, has outlined the region's campaign priorities for the 2026 elections. His strategy focuses on accountability, digital innovation, and support for Russia's special military operation as core themes for the upcoming vote.

The party's central slogan, 'We Live in Primorye. We Breathe the Sea. We Build the Future,' reflects a push for local identity and forward-looking policies.

Kozhemyako stressed the need for lawmakers to set realistic goals with clear deadlines. He warned against making unkeepable promises and called for greater transparency with voters. Incumbent candidates were instructed to join public support headquarters and take part in the 'Big Report' initiative, which aims to update residents on government work.

Younger party members were urged to adopt 'intelligent, digital' methods in their campaigns. Kozhemyako also proposed deeper engagement with local history to strengthen patriotism, noting the absence of traditional youth organizations in the region.

Support for Russia's special military operation remains a key factor in shaping the party's 2026 objectives. Eleven participants from the operation have already won seats in municipal bodies, with more expected in the next election cycle.

In 2025, United Russia secured 141 of 178 available seats in Primorye's local elections, reinforcing its dominance in the region.

The 2026 campaign will prioritise measurable goals, digital engagement, and continued backing for military personnel in politics. Kozhemyako's directives aim to maintain United Russia's stronghold while adapting to modern campaigning methods. The party's focus remains on local development and voter trust.

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