Robert Peston Praises Google's AI in Podcast Ad Campaign
Robert Peston, ITV's political editor, is fronting a new advertising campaign on his podcast 'Rest is Money' for Google. The campaign highlights Google's investment in artificial intelligence (AI), a field Peston believes could spark the next industrial revolution.
Peston, known for his political insights, finds Google's AI unit DeepMind and its British founder Demis Hassabis impressive. DeepMind, based in the UK, is a significant player in Google's AI work. Peston's admiration for DeepMind is evident in his recent podcast episode, where he discussed the potential of AI to transform economies and labor markets.
Google's stock price has surged due to enthusiasm over its AI investments. Peston, in his role as an advertiser for Google, has praised the company's AI efforts. However, this has raised concerns about potential bias in his political coverage, given his prominent position at ITV.
Robert Peston's endorsement of Google's AI investment in his podcast advertising campaign reflects his belief in AI's transformative power. While his admiration for the technology is clear, his role as an advertiser for Google has sparked discussions about potential conflicts of interest in his political coverage.
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