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Russians prioritize real estate over education when saving money

Real estate dominates Russian savings plans, but financial discipline varies widely. Why do so few prioritize education or long-term security?

This picture shows a vodka bottle placed here. In the background, there is a wooden wall.
This picture shows a vodka bottle placed here. In the background, there is a wooden wall.

Russians prioritize real estate over education when saving money

A recent survey of over 1,500 bank clients and social media users has revealed how Russians approach saving money. The findings show that most people set funds aside for big expenses, with real estate topping the list. But not everyone manages to save regularly, and some goals—like education—remain far less common.

The survey found that 44% of respondents save money regularly when they can, while 38% do so occasionally. Another 18% admitted they do not save at all. Among those who do put money aside, real estate is the leading priority. Other common goals include major purchases (24%), vacations (16%), and home renovations or car purchases (11% each).

The results paint a clear picture of saving habits in Russia, with most people focusing on property and large expenses. While many start early, barriers remain for those considering education or apprenticeships. Meanwhile, the move toward ruble-based savings signals a notable change in financial behaviour for both households and companies.

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