European Court of Justice: Alcohol-free drink may not be sold as Gin - EU Court Bans ‘Gin’ Label for Alcohol-Free Juniper Drinks
A recent ruling by the European Court of Justice (ECJ) has clarified the labeling of alcohol-free juniper-flavored drinks in the EU. The case, involving a drink marketed as 'Virgin Gin Alcohol-Free' in Germany, has set a new precedent for such products. The ECJ ruled that EU regulations prohibit labeling alcohol-free juniper-flavored drinks as 'gin'. This is because gin must contain at least 37.5% alcohol by volume according to EU law. The drink in question, despite its juniper flavor, did not meet this criterion. The Association for Social Competition filed a lawsuit against the marketing practice of the drink, which was sold as 'Virgin Gin Alcohol-Free' in Germany. The Potsdam Regional Court referred the case to the ECJ for clarification. Now, bound by the ECJ's decision, the Potsdam court must rule on the lawsuit. The ECJ's ruling does not prevent the sale of the drink, only its labeling as 'gin'. The drink's manufacturer cannot be identified from the provided sources, as the search results did not contain information about a 'Virgin Gin Alcohol-Free' product or the case involving it.
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