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Kazakhstan's Creative Boom: How Tokayev's Fund Is Redefining Cultural Innovation

From handwoven carpets to futuristic Yurt Capsules, Kazakhstan's creative revolution is bridging heritage and high-tech. See how 160,000 jobs are reshaping its global identity.

The image shows a painting of three people, a man and two women, standing next to each other. The...
The image shows a painting of three people, a man and two women, standing next to each other. The man is wearing a blue dress and a red cap, while the two women are wearing black and white dresses respectively. The painting is titled "Kazakhstan" and was created by the artist.

Kazakhstan's Creative Boom: How Tokayev's Fund Is Redefining Cultural Innovation

On April 25, Kassym-Jomart Tokayev visited the office of the Creative Industries Development Fund and reviewed its operations. The fund was established on the president's initiative as the primary institution supporting Kazakhstan's creative sector, Liter.kz reports, citing Akorda.

Officials briefed the president that the new space is intended to become a hub for young creatives, investors, and tourists, uniting ideas, production, business, and the promotion of Kazakh projects in international markets.

The office is designed as a showroom, where visitors can trace the full journey of a creative product—from the initial concept to the finished item or project.

Tokayev toured the jewelry and woodworking workshops, a music space, a carpet-weaving hall, a visual arts area, and a fashion section.

"One of the key features is the Yurt Capsule—a modern reinterpretation of the yurt, blending traditional form with technology, digital art, multimedia content, and cultural storytelling," the presidential press service noted.

The president was also presented with a concept for shaping Kazakhstan's national brand, aimed at showcasing the country's cultural heritage in a contemporary format, strengthening national identity, and boosting tourism appeal.

The Creative Industries Development Fund operates across several key areas: scouting young talent, supporting projects, attracting investment, and building infrastructure. It also coordinates regional hubs established in major cities across the country.

Kazakhstan's creative economy currently includes around 48,000 businesses, employing nearly 160,000 people.

The most dynamic sectors driving the industry's growth are film, animation, gaming, digital art, fashion, design, and traditional crafts. For Kazakhstan, these are no longer niche fields but strategic areas with export potential, tourism value, and the power to enhance the country's global recognition.

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