Nordkurier shifts to evening newspaper delivery in bold cost-cutting move
The Nordkurier Media Group is changing how its newspapers reach readers. From now on, printed editions will arrive in the evening rather than the morning. The shift comes as the company builds a new logistics network to cut costs and adapt to falling sales.
The group publishes titles like Nordkurier, Schweriner Volkszeitung, Schwäbische Zeitung and Zollern-Alb-Kurier. The decision follows years of rising expenses and shrinking circulation. Lutz Schumacher, the group’s managing director, cited these pressures as the main reason for the change. Instead of morning delivery, readers will now receive their papers from Tuesday to Sunday—seven issues a week instead of six.
A digital edition will still appear daily. The company is also testing the new system in pilot areas, where feedback has been positive. Hermes, the delivery firm, has already signed on as a customer for the expanded service.
By the end of this year, the full transition should be complete. Publishers who do not adopt similar measures may soon have to inform readers that printed copies will only be available digitally in their region.
The group’s new logistics network will handle more than just newspapers. It will also deliver parcels, groceries, medications and letters—all in the evening slot. The switch to evening delivery marks a major shift for the Nordkurier Media Group. Readers will get one extra printed issue each week, though the change may push some towards digital-only access. Other publishers could face tough choices if they fail to adjust their own distribution models.
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